Great Bend Convention & Visitors Bureau and Exploration Place, Inc. in Wichita will get grants totaling $70,350 from the Kansas Department of Wildlife, Parks and Tourism to help them market two specific programs designed to attract tourists to Kansas.
The grants are funded through the Attraction Development Grant Program, and will be matched by a total of $789,274 from the two recipients.
The Great Bend Convention & Visitors Bureau, representing the Wetlands and Wildlife National Scenic Byway, will receive $40,350 to help market the byway through e-marketing, targeted trade show attendance, online and print advertising. They will leverage $60,528 cash and in-kind contributions toward the total project cost of $100,878.
Exploration Place, Inc., Wichita, will receive $30,000 to assist with marketing "Star Wars: Where Science Meets Imagination" an interactive science and technology exhibit. Exploration Place, Inc. will leverage $728,746 towards the total project cost of $758,746.
"We are pleased to support these exciting tourism attractions in Kansas," said Tourism Director Becky Blake. "As travelers seek new travel experiences, it's important to assist our communities in developing attractions that will draw visitors and enhance economic development. The Attraction Development Grant Program is a great tool to help tourism destinations maximize their potential."
The Attraction Development Grant Program assists in developing and marketing authentic experiences that encourage travelers to visit Kansas. Grants may be used for various activities necessary to expand the tourism product base or develop new attractions. The program funds up to 40 percent of a project, with the community or business funding the remaining 60 percent. Funding for the Tourism Attraction Development Grant Program comes from the Economic Development Initiatives Fund, which is derived from state lottery proceeds.
For more information, contact Regina Nicol, Kansas Department of Wildlife, Parks and Tourism at 785- 296-6777 or email [email protected].