Granular, a San Francisco-based farm management software company, announced the close of its Series B financing on Wednesday.
This second round of venture funding will be used to add more localized support for farmers and increase the ability for its solutions to support a wider range of row and specialty crops.
Tao Capital Partners led the round, joined by Emory Investment Management, Fall Line Capital, and H. Barton Asset Management. Granular's previous investors, Andreessen Horowitz, Google Ventures, and Khosla Ventures, also invested in this second round.
"We are excited to work with this top group of new and returning investors to become the leading provider of software and analytics to the global agricultural industry," says Sid Gorham, Granular's co-founder and CEO. "We are well on our way toward the first step of getting the best 500 producers in North America on the Granular platform and this funding will accelerate our progress."
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Introduced 18 months ago, Granular is expanding its team of software and data science experts in San Francisco, along with a group of farming industry experts deployed near its customers nationwide.
The funding will go primarily toward expanding this team to provide more localized support, in addition to extending the product into the specialty crop and livestock segments.
The round of funding brings the total capital raised by the company to $25.2M.
Granular offers a cloud-based platform that moves farmers away from programs like Excel and into a system that allows users to use their data to more closely manage finances, operational efficiencies, and make more accurate business decisions.
"Farming is one of the world's largest and most important industries, but has been underserved by information technology companies," says Christopher Olin, Principal at Tao Capital Partners. "We are thrilled to back the Granular team as they use data science to help farms become more efficient businesses and respond to the challenges and opportunities of the future."