Beef Board 'Food Fight' Starts Today

Beef Board 'Food Fight' Starts Today

Producers urged to tell their stories any way they can this week.

Today is the day that the National Beef Board beings a weeklong "food fight."

The board is asking producers to get involved by sending out mass e-mails, posting on Facebook and Twitter and talking one-on-one when possible to spread the word about the efforts farmers and ranchers to work the land and raise cattle in environmentally sound and caring ways.

The effort is designed to help counter the flow of anti-meat rhetoric in mainstream media by telling the facts about scientific result of research about beef products and safety.

Anyone who wants to get involved can send letters to the editor to their local newspaper and get the word out on any social networking in which they participate.

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