Pioneer Hi-Bred, a DuPont business, announced at Commodity Classic a partnership with NBC Learn, the education arm of NBC News, to bring science to life in 40 schools in Iowa and Illinois for the 2011-2012 school year. The program is focused on building students' understanding and interest in agricultural science by providing innovative, video-based educational resources to schools at no cost.
Teachers at the schools will be able to use as teaching tools more than a thousand video clips from NBC News archives, plus current NBC News science coverage. Pioneer Vice President Judd O'Connor says meeting the challenge of doubling agricultural productivity by 2050 is dependent on the next generation of young talent with an interest and understanding of agriculture. He says Pioneer is proud to help engage young people in the opportunities available in this growing industry.
The NBC Learn Science Collections include resources on biology, chemistry, physics and eight other science fields, including an agriscience collection. The relevant, engaging videos in the collections are designed to capture students' attention and bring events to life. For example, NBC News archival footage from the 1930s Dust Bowl is used to demonstrate how drought impacts agriculture.